Tuesday, March 1, 2011

When Sweet Meets Style

Last week, my Team & I had the very pleasant opportunity to design the book launch of Dylan Lauren, the author Dylan's Candy Bar: Unwrap Your Sweet Life. Dylan is the Founder and CEO of Dylan's Candy Bar  and also the daughter of illustrious parents: legendary fashion designer Ralph Lauren and artist/photographer Ricky Lauren.

Dylan’s dream of combining a love of candy and a passion for art became a reality in 2001, when the first Dylan's Candy Bar, located in New York City, opened for business. Since then Dylan has expanded her stores to include locations in Orlando, Houston and Roosevelt Field Mall and East Hampton, both in New York state.

She published her first book Dylan's Candy Bar: Unwrap Your Sweet Life in her effort to share her love for candy and art. In her book, Dylan shows how to celebrate with candy every day and on holidays, featuring innovative decorating and gift-giving ideas, Dylan's personal candy memories, over 20 inventive candy craft ideas and so much more.

So when we were given the wonderful opportunity to design her book signing event, we knew we had to come up with a design that would embody Dylan's love for candy and art. It had to be fashionable, Pop-artsy and ultimately sweet!

Here's what  the event looked like. Enjoy the photos!

Location: Books & Books, Camana Bay